Customer
Paardekooper Private Insurance
Production
BKN-Productions
Agency
WUBBE Creative Agency
Deliverables :
1x video, 1x social
Paardekooper Private Insurance is an insurance company founded in 1991 by Eduard Paardekooper. It is a true family business that specifically focuses on insuring the affluent individual, the director and major shareholder (DGA), and their company.
We have been commissioned to create a promotional video for Paardekooper's 30th anniversary. Paardekooper wished to showcase their premises and background story in the video, partly to highlight 'the next generation' within the company (from father to son). They wanted to share this video on their new website.
We have set up a video production and emphasized the narrative aspect in the video, subtly highlighting the father and son. We also captured footage during the team's anniversary outing, although we did not use that material in the final promotional video.
A personal promotional video that can be viewed in its full length on the Paardekooper website. We have also created a 15-second social media version so that it could be shared through the company's social media channels.
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